Searching for a Great Copywriter
If you have the desire to use the internet to make some cash, you'll need a website. That website should be well written, especially if you're hoping it will bring in money. Unless you are a seasoned copywriter yourself, you will want to hire a copywriter to develope the text for your web site. A great copywriter can help you bring in so much more money than you could hope to see if you tried to create the copy yourself. Naturally, not all copywriters are great. Some of them are crazily incredibly gifted. Some just wish they had talent and are trying to make a bit of money because someone told them writing online would be easy. The following are a few ways to help you tell the good from the bad.
Does the copywriter have his or her own web site? Any copywriter worth his or her salt is going to have his or her own web site that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a web site, how can they claim to be able to help you with the one you are putting up? Look at the copy on the copywriter's website. If there are several grammar errors and typos, this is a bad sign.
How well do you react to the copy on the copywriter's site? This goes beyond the simple finding of grammar and spelling errors. Do you have any form of emotional response to the text on the site? Does it cause you to warm up to the writer? Does his or her words make you want to go on reading and find out more about the person? Does the website copy make you feel like you want to hire that writer immediately? Does website copy make you want to run for the hills? Does website copy make you mad? These are all extremely important responses and they require your attention.
Research the copywriter's background a little. Seek reviews on impartial sites and online discussion boards. It's remote that you will come across any terrible reviews on the writer's own site. Do a search online for the copywriter's name to discover if there are any reviews or personal testimonials that are not run and can't be controlled by the writer you are checking up on. Examine closely these reviews and feedback. Ask the writer to give you a couple of references. See to it that you follow up and genuinely get a hold of those references so that you can get an honest opinion from them.
Make sure you spend some time reading through the samples supplied by the writer. Ask the writer to send you several samples that aren't already provided on the web site. This is particularly crucial if the copywriter states he or she is an expert in a particular field. If the writing is obscure and reads like a reproduced Wikipedia article, you better move on.
You have many choices available to you when you're trying to find out whether or not to employ a copywriter. It's important to do your research and look beyond the writer as a person and find out what you can about check here his or her reputation and character.